Photo Africa is an online Online Photo Contest, situated in Nigeria, Ghana and South Africa. As the first of its kind in Africa, it is deemed to be for both male and female, on a set that showcase beauty, glamour, style and culture. In its all-encompassing essence, Photo Africa sets a presidium as the first pageantry which has not been made for only professionals or the virtuosos in the fashion and modeling industry.
It welcomes participants from all walks of life as its aim is to deem the objectification of beauty to racial identities and standards and on the long run strives to restore the fluidity in the appreciation of beauty. Also, the shaming of body sizes on the altar of mediocre social standards is highly deflated in Photo Africa. Photo Africa welcomes all body sizes and shapes; from the plus size to the petite and other environmentally inspired concepts of beauty. With its sole aim being to promote multiculturalism among nations, Photo Africa on its first launch has taken frame in three African countries in order to accommodate a mixed context.